Friday, July 25, 2025

Oak-Bay woodlands: A flagship WUaS bookstore / robotics' store with WUaS Academic Press Publishing House on Bancroft Way in Berkeley across from the Cal UC Berkeley campus - and for outreach to to Cal graduates for free MIT OCW-centric World University and School degrees - Bachelor, Ph.D., Law, MD, IB high school or similar, AA/AS and Master's degrees - in collaboration with TAP The Acceleration Project with JP Morgan Chase bank (with operations in about 100 out of 200 countries) * * How best to plan for deliveries from MIT OCW-centric wiki World University and School, potentially in other countries too ... and with Toyota Sienna vans and even with WUaS Humanoid Robots as drivers initially?

 

Oak-Bay woodlands: A flagship WUaS bookstore / robotics' store with WUaS Academic Press Publishing House on Bancroft Way in Berkeley across from the Cal UC Berkeley campus - and for outreach to to Cal graduates for free MIT OCW-centric World University and School degrees - Bachelor, Ph.D., Law, MD, IB high school or similar, AA/AS and Master's degrees - in collaboration with TAP The Acceleration Project with JP Morgan Chase bank (with operations in about 100 out of 200 countries) * * How best to plan for deliveries from MIT OCW-centric wiki World University and School, potentially in other countries too ... and with Toyota Sienna vans and even with WUaS Humanoid Robots as drivers initially?


https://worlduniversityandschool.blogspot.com/2025/07/oak-bay-woodlands-flagship-wuas.html

https://scott-macleod.blogspot.com/2025/07/oak-bay-woodlands-flagship-wuas.html




* * 


A flagship WUaS bookstore / robotics' store with WUaS Academic Press Publishing House on Bancroft Way in Berkeley across from the Cal UC Berkeley campus - and for outreach to Cal graduates for free MIT OCW-centric World University and School degrees ...

A flagship #WUaSbookstoreRoboticsStore with @WUaSPress #PublishingHouse in 7k languages on Bancroft Way in Berkeley near #UCBerkeleyCampus & for #WUaSoutreach to #CalGraduates for free #MITOCW-centric @WorldUnivAndSch #WUaSdegrees PhD. Law, MD & Master's https://worlduniversityandschool.blogspot.com/2025/07/oak-bay-woodlands-flagship-wuas.html ~

https://x.com/WorldUnivAndSch/status/1948799915255365757

https://x.com/sgkmacleod/status/1948800434950602956

https://x.com/WUaSPress/status/1948800801390150050

https://x.com/scottmacleod/status/1948800141361906102



A flagship #WUaSbookstoreRoboticsStore with @WUaSPress #PublishingHouse in 7k languages on Bancroft Way in Berkeley near #UCBerkeleyCampus & for #WUaSoutreach to #CalGraduates for free #MITOCW-centric @WorldUnivAndSch #WUaSdegrees PhD. Law, MD & Master's https://scott-macleod.blogspot.com/2025/07/oak-bay-woodlands-flagship-wuas.html ~








* 

Oak-Bay woodlands: A flagship WUaS bookstore / robotics' store with WUaS Academic Press Publishing House on Bancroft Way in Berkeley across from the Cal UC Berkeley campus - and for outreach to to Cal graduates for free MIT OCW-centric World University and School degrees - Bachelor, Ph.D., Law, MD, IB high school or similar, AA/AS and Master's degrees - in collaboration with TAP The Acceleration Project with JP Morgan Chase bank (with operations in about 100 out of 200 countries) * * How best to plan for deliveries from MIT OCW-centric wiki World University and School, potentially in other countries too ... and with Toyota Sienna vans and even with WUaS Humanoid Robots as drivers initially?


https://worlduniversityandschool.blogspot.com/2025/07/oak-bay-woodlands-flagship-wuas.html

https://scott-macleod.blogspot.com/2025/07/oak-bay-woodlands-flagship-wuas.html ~





* * 


Follow-up from Marketing Conversation with TAP 


Dear Ruth, 

Thanks again so much for our WUaS Corp conversation on Tuesday, July 22, 2025 (primarily WUaS Corporation, WUaS Educational Services' Stores, WUaS Academic Press as I see this now), and for your follow up email. And very nice to meet and talk with you. Thanks too for the TAP Worksheet, and here's a link to my responses to it thus far "WORKSHEET - Marketing Strategies for Small Business Growth  TAP WUaS July 2025" - https://docs.google.com/document/d/169P-pWdVxFf5v98_uJq0PEYV1aHRzK2p/edit?usp=sharing&ouid=106087475579402829976&rtpof=true&sd=true.. 

I don't see the link to sign up for  "a complimentary 1:1 session to further support your business, please use this form to apply" and I haven't yet received the "link to a brief survey" to WUaSCorpCEOclerk@worlduniversityandschool.org for example.

I'll await the next invitation to a TAP The Acceleration Project session opportunity.

I'm writing presently my 6th book, "Society, Information Technology and the Global University" and with a focus on AI and ML presently AND developing the Academic wing of WUaS ... so am looking forward as we talked about, and brainstorming-wise, to potentially marketing the idea of a flagship Physical-Digital WUaS Educational Services' Store on Bancroft Way in Berkeley (and especially for outreach to prospective matriculating WUaS students from University of California graduates), AND especially to JP MorganChase bank potentially for capital for WUaS to begin this project, and hire people.

WUaS is seeking especially IT developers for all of this ... and not only for marketing, but also to develop the Physical-Digital store, robotics’ store, grocery store, etc., on Bancroft Way in Berkeley CA, across from the UC Berkeley campus, and especially for WUaS outreach to Cal students for free WUaS further degrees - Bachelor, PhD, Law, MD, IB high school/similar, AA/AS, & Master’s degrees online from home from any of 200 countries in the world.

Thanks so, so much.
Scott
PS
"WORKSHEET - Marketing Strategies for Small Business Growth  TAP WUaS July 2025" - https://docs.google.com/document/d/169P-pWdVxFf5v98_uJq0PEYV1aHRzK2p/edit?usp=sharing&ouid=106087475579402829976&rtpof=true&sd=true.. 


PPS


PPPS
Brainstorming - and regarding the next 3-6 months' question in the worksheet - 


spaces open for possible WUaS flagship educational services' store on Bancroft Way in Berkeley across from the UC Berkeley campus - 

2548 Bancroft Way Berkeley -


2580 Bancroft Way Berkeley -




2482 Bancroft Way Berkeley -




PPPPS 














PPPPPS
Some related brainstorming from a previous TAP / Curated Coaching Worksheet -+ 



Thursday, October 10, 2024
Ballona Wetlands Ecological Reserve, CA: Chase WUaS - Building Your Brand Strategy - Brand integration worksheet + other Chase For Business worksheet PDFs * * AND Chase for Business Curated Coaching TAP worksheets & Oct 2024 Ballona wetlands' blogspot blog post https://scott-macleod.blogspot.com/2024/10/ballona-wetlands-ecological-reserve-ca.html ~

--


Dear Scott

It was a pleasure speaking with you on yesterday’s call and getting to know more about your businesses. I appreciate your participation and your openness to exploring new marketing strategies. The work you are doing is so important and I hope some of the strategies we discussed will help you reach all people who seek an education.  I do encourage you to take the time to prioritize your business goals and grow strategically so you can ultimately accomplish all of your aspirations.

As a next step, please complete the Marketing Strategies for Small Business Growth worksheet we discussed, which I’ve attached to this email. This resource will help you
develop a targeted action plan to meet your marketing goals and boost your revenue.

As mentioned, I facilitated our session on behalf of The Acceleration Project, an organization dedicated to supporting small business growth. If you’re interested in a complimentary 1:1 session to further support your business, please use this form to apply. These sessions are independent of today’s discussion and may be led by a TAP consultant with expertise in your selected topic.

You should also have received a text with a link to a brief survey. I would be grateful if you could take a few minutes to fill it out. Your feedback is essential for us to continually
enhance our services and ensure our sessions are as valuable as possible for your business growth.

If you have any questions, please don’t hesitate to reach out.

Sincerely,


Ruth Housenbold
Consultant
TAP: The Acceleration Project









--

Society, Information Technology, and the Global University (2025, forthcoming) 

- Scott GK MacLeod  
Founder, President, CEO & Professor
CC-4 licensed MIT OCW-centric, Wiki, 
World University & School (WUaS) 
- USPS US Post Office, General Delivery, Canyon, CA 94516 


1) non-profit 501(c)(3) Public Charity 
MIT OCW-centric, 
 World University and School - http://worlduniversityandschool.org  

2) for profit general stock company WUaS Corporation in CA - http://worlduniversityandschool.org/AcademicPress.html

(m) 412 478 0116 - sgkmacleod@gmail.com 


World Univ & Sch Innovation Research - 





* * 

The Acceleration Project - Worksheet - 

Marketing Strategies for Small Business Owners



1. Your Business: What do you do and what problem does your product or service solve?


Scott GK MacLeod is the President, Founder, CEO, a Professor at, Presiding Clerk of, and  envisioner of MIT OCW-centric wiki World University and School (WUaS), planned in ~200 countries and in and in their main languages for free online WUaS degrees - Bachelor, PhD, Law, MD, IB high school/similar, AA/AS, & Master’s - as well as wiki schools for open teaching and learning for speakers of all 7159 known living languages. World Univ & Sch facilitates and develops access to open highest quality wiki free universal education, both for free MIT OCW-centric WUaS degrees, and free wiki people-to-people teaching and learning accessible. WUaS is planned for people in all ~200 countries for access to knowledge generation information technologies (e.g. degrees, courses & even wiki-teaching about these) and education and learning in STEAM fields, and to related MIT OCW-centric & Grow With Google WUaS knowledge generation and learning resources and in the information age especially. 


The Physical-Digital WUaS Educational Services' Stores for books, computers, robotics, groceries, hospital technologies, etc., (and think Walmart in 19 out of 200 countries), and the WUaS Academic Press planned in all 7159 living languages with machine learning and machine and human translation will make related products available to people in all 200 countries and speakers of all 7159 known living languages.


In responding to this ‘TAP Marketing Strategies for Small Business Owners’ worksheet, I will focus on marketing a developing flagship Physical-Digital WUaS Educational Services’ Store bookstore, computer store, robotics’ store, grocery store, etc., on Bancroft Way in Berkeley CA, across from the UC Berkeley campus, and especially for WUaS outreach to Cal students for free WUaS further degrees - Bachelor, PhD, Law, MD, IB high school/similar, AA/AS, & Master’s degrees online from home from any of 200 countries in the world.










2. Customer Analysis: Who is your typical customer (age, location, needs) and what challenges do they face?


18-26 year olds, male and female, all, in all 200 countries; they face challenges regarding access to free highest quality education, from their homes, and in the information age - and broadly re WUaS Educational Services’ Stores around the world (potentially near greatest universities in all ~200 countries).









3. Competitor Analysis: Why would someone choose you over your competitors?


On the 1) MIT OCW-centric wiki World University and School wing, WUaS will be free, ‘Grow With Google WUaS,’ and MIT OCW-centric for free-to-students’ online highest quality WUaS degrees from home, and in all 200 countries and in their main languages, and on the second wing, the WUaS Corp is seeking for our WUaS Educational Services’ Stores’s and their products, to be competitive locally, and with products to priced at 5-10% less than the competition in perpetuity; and our WUaS academic publishers’ books to be likewise highest value (lowest cost with high quality, and think Oxford University Press in 70 languages and in 190 out of 200 countries) as WUaS Publishing develops our own list of titles in the information age.









4. Brand Identity: What 3 words describe your brand? What makes your business different from others?


MIT, Free, and GoogleIT, (re MITOpen Course Ware, in 7 languages, free-to-students, and wiki Universitians, and in WUaS growing and developing in a #GrowWithGoogleWUaS program).








Action Plan 


5

Marketing a flagship Physical-Digital WUaS Educational Services’ Store - an academic bookstore, computer store, robotics’ store, grocery store, publishing house, etc., on Bancroft Way in Berkeley CA, across from the UC Berkeley campus: WUaS seeks to market this idea, academic bookstore, computer store, robotics’ store, grocery store, publishing house, etc., to both JP Morgan Chase bank, as well as to UC Berkeley students, and Berkeley & East Bay residents, and SF Bay Area residents in the greater megalopolis of 7.52 million people, and visitors from afar too. Could the WUaS Corporation / Academic Press at WUaS hire someone to spearhead this, sign a lease and have a plan developed for a flagship Physical-Digital WUaS Educational Services’ Store within 6 months? And see these innovations, and previous business plan - https://scott-macleod.blogspot.com/2024/10/ballona-wetlands-ecological-reserve-ca.html. And could the possible person WUaS seeks to hire to do this also focus the marketing strategies further below (since I’m not a marketing expert whatsoever, but have developed WUaS’s potential marketing channels below)? Or in what ways could WUaS develop Partnership Marketing with TAP for example? 





6. Choose Your Marketing Strategies: Check the top 2–3 strategies you will use to achieve this goal:

Digital:
 ☐ Social Media
 ☐ Google Business Profile
 ☐ Email Marketing
 ☐ Blogging / Content
 ☐ Reviews / Influencers


Traditional / Local:
 ☐ Events & Pop-Ups
 ☐ Partnerships
 ☐ Referral Program
 ☐ Flyers / Local Ads
 ☐ Loyalty Program



 

7. Marketing Strategies : Complete the table below for each strategy:


Marketing Channel

Main Purpose (e.g. Awareness, Conversion)

Target Audience Segment

What Will You Do on This Channel? 

How Often? (Frequency or Timeline)

How Will You Measure Success? (Metrics/KPIs)


Social Media (Twitter / Linked In)






Email Marketing




Harvard bookstore example - https://www.harvard.com/about/contacts



Blogging 

Youtube video channel






Eventbrite











* * 

Free Small Group Coaching Sessions Available : "Marketing Strategies for Small Business Growth""


CEOclerk WUaSCorp wuascorpceoclerk@worlduniversityandschool.org

Jul 22, 2025, 5:15 PM (3 days ago)
to jtbold, The
Dear Ruth (Housenblod), Doreen (Hendley), and The Acceleration Project (TAP).

Dear Ruth (Housenblod), Doreen (Hendley), and The Acceleration Project (TAP).

Thanks so much!

Scott
Scott Gordon MacLeod

PS






Vid pic

Retweeting this World Univ & Sch Tweet above






PPS

CEOclerk WUaSCorp wuascorpceoclerk@worlduniversityandschool.org

Sun, Jul 20, 5:48 PM (2 days ago)
to The
Dear Doreen (Hendley), and The Acceleration Project (TAP).

Greetings from MIT OCW-centric wiki World University and School and the WUaS Corporation / WUaS Press. I just registered for another The Acceleration Project - TAP session (with TAP affiliated with JP Morgan Chase bank), with this email - wuascorpceoclerk@worlduniversityandschool.org - and got confirmation. No TAP representative showed up for the last TAP session, when I was located in Lakeport CA. Regarding both WUaS wings, 1) the non-profit 501 c 3 World University and School, and 2) the for-profit WUaS Corporation legal entity in the state of CA, make possible INCREDIBLE synergies between them, and as WUaS grows in all 200 countries and in for speakers of all 7159 known living languages; best to have a look at the 2 wings below, and regarding also their tax ID numbers at bottom of the 2 pages.

See a TAP consultant potentially at 4pm on Tuesday July 22, 2025 at 4pm Pacific Time. 

Thanks,
Scott GK MacLeod



PPSa 

Some of my replies in text to the form I registered with: 

wuascorpceoclerk@worlduniversityandschool.org

Education, Publishing, Academic Retail

http://worlduniversityandschool.org/AcademicPress.html


TAP Small Group Coaching
Q3 2025 Topic: Marketing Strategies for Small Business Growth


Brief Business/Organization Description:

The WUaS Corporation is a for profit general stock company legal entity in the state of California, (& the 2nd wing of 501 c 3 MIT OCW-centric wiki World University & School), for WUaS Educational Services Stores, an Academic Press @WUaS in 7K languages


14. Please elaborate on how you would like TAP to help:

World Univ & Sch / WUaS Corp is seeking TAP strategic and tactical advice to begin 1) to become financially operational 2) to hire Universitians on both wings-academics, retailers, translators & coders 3) to dev a business plan further for both WUaS wings



15. What are your top 3 goals for your business over the next year?


1) to become financially operational 2) to hire Universitians on both wings-academics, retailers, translators & coders with web platforms with AI and ML 3) to develop a business plan further for both WUaS wings, - particularly to help make some flagship Physical-Digital WUaS Educational Services' Stores operational (for books, computers, robotics, groceries, hospital technologies, planned in all 200 countries and in their main languages, and in a #RealisticVirtualEarth #RealisticVirtualEarthForRetail on #TwitterX & LinkedIn), and help further with marketing both wings - & see: #WUaSBookstore  (2024) #WUaSBusinessPlan. https://docs.google.com/document/d/1WtXNAEzFp4DdVqKq3pxOPQOQE7ZCS8zqSQhxJmTz3-k/edit?usp=sharing  for
#MITOCW-centric wiki 1 @WorldUnivAndSch 2@WUaSPress #WUaSEducationalServicesStores -https://worlduniversityandschool.blogspot.com/2024/01/mit-ocw-centric-wiki-world-university.html
-https://scott-macleod.blogspot.com/2024/01/chaconia-wild-poinsettia-tt-national.html ~




PPPS
My notes - 




and text chat - 

Fireflies.ai Notetaker Ywanda
4:01 PM
Talk to Fireflies: (Web-search enabled)
• Say: Hey Fireflies how can you help?
• Type: /ff help
to get started.

View real-time notes and transcription for this meeting here: https://app.fireflies.ai/live/01K0N17DSXR0XEYQTPCXAQ2EYK?ref=live_chat
keep
Pinned
You
4:11 PM
http://worlduniversityandschool.org/AcademicPress.html
http://worlduniversityandschool.org/
You
4:28 PM
Revolutionizing Education with Machine Learning and AI INCREDIBLE article by Peter Norvig - https://www.toolify.ai/ai-news/revolutionizing-education-with-machine-learning-and-ai-2574306 ... marketing ideas?
You
5:04 PM
https://worlduniversityandschool.blogspot.com/2025/07/egyptian-lotus-nymphaea-lotus-m-072125.html



--


On Tue, Jul 22, 2025 at 4:02 PM Ruth Housenbold <jtbold@icloud.com> wrote:






--

--

Society, Information Technology, and the Global University (2025, forthcoming) 

- Scott GK MacLeod  
Founder, President, CEO & Professor
CC-4 licensed MIT OCW-centric, Wiki, 
World University & School (WUaS) 
- USPS US Post Office, General Delivery, Canyon, CA 94516 


1) non-profit 501(c)(3) Public Charity 
MIT OCW-centric, 
 World University and School - http://worlduniversityandschool.org  

2) for profit general stock company WUaS Corporation in CA - http://worlduniversityandschool.org/AcademicPress.html

(m) 412 478 0116 - sgkmacleod@gmail.com 


World Univ & Sch Innovation Research - 




* * 


How best to plan for deliveries from MIT OCW-centric wiki World University and School, potentially in other countries too ... and with Toyota Sienna vans and even with WUaS Humanoid Robots as drivers initially?




* * 

F 7/25/25

Dear Ruth (Housenbold) and Doreen (Hendley, both in TAP), Jenny Ling (Curated Coaching), Chase bank CEO  Jamie Dimon, All,



Ruth (Housenblod), Doreen (Hendley), and The Acceleration Project (TAP) - 

Thanks so much for our TAP Session on Tuesday 7/22/25 - and I think you could have access to the video recording ! I developed and consolidated too some of the ideas we spoke about in conversation a little further in these blog posts from today which are the same (and posted them to TwitterX and to LinkedIn too)-


A flagship #WUaSbookstoreRoboticsStore with @WUaSPress #PublishingHouse in 7k languages on Bancroft Way in Berkeley near #UCBerkeleyCampus & for #WUaSoutreach to #CalGraduates for free #MITOCW-centric @WorldUnivAndSch #WUaSdegrees PhD. Law, MD & Master's https://worlduniversityandschool.blogspot.com/2025/07/oak-bay-woodlands-flagship-wuas.html ~

https://x.com/WorldUnivAndSch/status/1948799915255365757

https://x.com/sgkmacleod/status/1948800434950602956

https://x.com/WUaSPress/status/1948800801390150050

https://x.com/scottmacleod/status/1948800141361906102


AND
A flagship #WUaSbookstoreRoboticsStore with @WUaSPress #PublishingHouse in 7k languages on Bancroft Way in Berkeley near #UCBerkeleyCampus & for #WUaSoutreach to #CalGraduates for free #MITOCW-centric @WorldUnivAndSch #WUaSdegrees PhD. Law, MD & Master's https://scott-macleod.blogspot.com/2025/07/oak-bay-woodlands-flagship-wuas.html ~

https://x.com/TheOpenBand/status/1948802546480656668



Academic Press at World Univ & Sch AND the very beginnings of the Physical-Digital WUaS Educational Services' Stores for books, computers + 


https://www.linkedin.com/posts/world-university-and-school_wuasbookstoreroboticsstore-publishinghouse-activity-7354569843964088320-6_Fb

https://www.linkedin.com/posts/scott-macleod-4691a011a_wuasbookstoreroboticsstore-publishinghouse-activity-7354569997454622720-Tq-K

https://www.linkedin.com/posts/scottgkmacleod_wuasbookstoreroboticsstore-publishinghouse-activity-7354570130699284480-75Bl

You'll find also URLs to 3 open storefront locations in Google Street View with time slider on Bancroft Way in Berkeley, right across from the UC Berkeley campus, potentially for the flagship physical digital WUAS Educational Services' Store for books, computers, robotics, groceries, hospital technologies too, - and from which Cal campus MIT OCW-centric would seek to recruit UC Berkeley graduates to matriculate at free-to-student's MIT OCW-centric WUaS and for free PhD, Law, MD, and Master's degrees from home, and in a realistic virtual earth for STEM field sites, and as classrooms + too. 

All the best,
Scott
Scott Gordon MacLeod

PS
Recording of M 7/21/25 #MITOCW-centric #GrowWithGoogleWUaS @WorldUnivAndSch @WUaSPress #WUaSNewsAndQA




Retweeting this World Univ & Sch Tweet above









*





https://liveandlethike.com/2024/01/31/hikes-in-tilden-regional-park-south/


https://www.ebparks.org/about-us/whats-new/news/habitat-spotlight-oak-woodlands

 





https://en.wikipedia.org/wiki/California_oak_woodland



















https://en.wikipedia.org/wiki/California_oak_woodland

https://en.wikipedia.org/wiki/Umbellularia


...



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